by Anna Roberts
Capcom’s action RPG has sold 1 million copies worldwide since its release a month ago, it was announced today. These impressive sales figures, in addition to a solid critical reception, have prompted publisher and developer Capcom to see its future as a major new franchise.
In a press release, the publisher talked about the promise of new IPs such as Dragon’s Dogma:
Dragon’s Dogma is part of Capcom’s basic strategy of establishing game franchises through the creation of new brands. This game was developed with the goal of creating another pillar of earnings for Capcom.
The press release (via Videogamer; Metro) also highlights the excellent sales figures the game achieved:
Dragon’s Dogma set a new record in Japan for sales volume of an entirely new brand in its first week for releases during the past decade. Worldwide shipments have surpassed one million. As a result, Dragon’s Dogma has become Capcom’s 55th title to top the one million level, demonstrating once again that Capcom ranks among the world’s leading game producers in terms of technical and development skills.
It’s great to see such an impressive new RPG doing well in a tough market. Whether Dragon’s Dogma will truly be the start of a long-lived new franchise remains to be seen, however.
Have you played Dragon’s Dogma? Would you be likely to buy the next game in the franchise?